Decision-Grade Research

Research Ava

Decision-grade research.
95% less cost. 95% less time.

Most research is slow, expensive, and built for analysis. Research Ava delivers decision-grade insight in days, not months, without six-figure budgets. No transcripts, no data cleanup — just client-ready outputs.

Research infrastructure, not just a service.

Research Ava replaces ad-hoc vendors with a repeatable, systemised research layer. Often triggered by live signals from Widget Ava, Research Ava turns validated friction into structured investigation. This is how research should work.

What you get

Everything is presentation-ready. Interpretation is minimal and optional, not mandatory.

Interactive HTML reports

Professional visualisations with sentiment analysis, theme extraction, and participant quotes. Ready to present to stakeholders or clients.

Customer journey maps

Visual representations of user paths with friction points, emotional states, and opportunity identification.

Audience personas

Behaviourally grounded profiles with motivations, pain points, and decision drivers, not demographic guesswork.

Structured data exports

CSV/JSON for further analysis or CRM enrichment.

Three research deliverables

Every deliverable is professional and presentation-ready, not interview transcripts.

Customer Journey Mapping

End-to-end journey analysis with friction points, emotional peaks, and opportunity zones mapped visually.

Audience Personas

Behavioural profiles built from real decision logic, not demographic assumptions.

Custom Research Projects

Jobs To Be Done, brand health tracking, thematic analysis, or bespoke frameworks.

How it works

1

You define the research brief

  • Research question and objectives
  • Target audience criteria
  • Deliverable selection
  • Sample size requirements
2

Recruit participants (or we do)

  • Use your customer base, or
  • We handle panel recruitment (pass-through cost)
  • B2B, B2C, or CX research
3

Ava conducts structured interviews

  • Adaptive questioning based on methodology
  • Natural conversation, rigorous structure
  • Captures verbatim evidence and behavioural signals
  • Runs 24/7 until sample complete
4

Receive presentation-ready deliverables

  • HTML reports with interactive visualisations
  • Journey maps or persona profiles (if selected)
  • Raw data exports for further analysis
Typical turnaround: 7 to 14 days depending on sample size

Why teams use Research Ava

Move at business speed

Get research results in days, not months. Make decisions while they still matter.

Present with confidence

Polished deliverables that stand up to board presentations and stakeholder scrutiny.

Scale research operations

Run multiple projects simultaneously without hiring researchers or extending timelines.

Justify the investment

95% cost reduction makes research accessible for decisions that previously did not warrant the budget.

Transparent, predictable pricing

No hidden costs. No scope creep. Invoice-based billing.

Pricing

Base pricing

Platform fee$5,000 AUD per project
Per interview$30 AUD per completed interview
Panel recruitmentPass-through cost (if required)

Optional add-ons (based on study type)

Journey mapping$2,000 AUD
Persona profiles$1,500 AUD
Custom HTML design$1,000 AUD

Example project

30 interviews + journey map + 3 personas = ~$12,500 AUD

(vs $150,000 traditional research)

Invoice-based billing. Net 30 terms.

Built for research and experience teams

Customer experience and insights teams

Product and UX research teams

Brand and marketing teams

Agencies running client research

Ready to pilot?

We are onboarding pilot partners now.

Pilot terms

  • Full platform access
  • Dedicated support during setup
  • Pricing locked for 12 months
  • Honest feedback expected

Research that does not require research.